Asa Dotzler: Firefox and more

Isn’t that what Netscape did?

Ah, never mind, I was thinking of their throbber.

Ok, I guess I am the dumb one this time. I don't get it Asa. What is wrong with that? Are those logos ugly? They look good to me. I think some of them are excellent. As long as the company retains the last word on the logo, it's just getting labor for free (or very cheap). If the designers go for it, they are either young and need exposure, or they are suckers. I don't see how the company loses though. If the company is a community oriented not-for-profit company, then I totally don't see what's wrong with it.

Can someone please enlighten me? Asa? Anyone? Does everyone else understand why it's "just an awful idea"?

Leo, I think most of those logos are pretty awful and the ones that aren't awful aren't very good either. Not only that, it sounds like they're letting the public pick the winner which could make things even worse. I, for example, voted for the one I thought was the worst. Do you really want to let random, unaffiliated, and even potentially adversarial people decide what your organization is gonna look like from a visual identity standpoint?

The problem with the logos is that none of them will stick with you. They might be visually appealing, but you won't remember what they look like tomorrow. A logo needs to build brand image and the majority of these designs are pretty generic.

Hi

I am sorry, but I simply don't understand your point. The logos seem interesting and innovative to me. Your blog have been reduced to links to other blogs and bitter rantings against other people. This comment is to tell you I am unsubscribing your blog after following you through more than a year.

I understand your positive attitude towards firefox. It is your job. But it seems to me that everyone else is f***ed in your opinion. It is getting boring, and I am leaving. I won't be leaving FF. It is an amazing browser and I think you should celebrate by being the better man than everyone else. Instead all I get is bitter, snide remarks and links to other people.

Care or not. I don't any longer.

Cheers Frederik

Hmm I actually find Asa entertaining, snide remarks included.

Why does Asa care so much about some random logo? Who cares what they use?

Confused.

monk.e.boy

Mozilla has too long battled giants, and it makes your view of the world very ... specific. Mozilla has had some lousy logos and primary visual identity.

A little conspiracy theory is a nice touch. Even though voted on by the public (fun!), there always needs to be guidance.

I think there are some really good logos there -- can't volunteer contributions be as good as paid contributions ;-)

The bottom line in there are no absolutes, only guides, and your mileage may very.

Am I the only one who thinks the larger problem is a project/product with the initials DP?

I agree with the constructive sentiments posted by the commenters here. I think several of the logos are well-done. There are, of course, a few that I don't particularly like, but a majority of them are better than I could ever do, and I think a few of them manage to convey both the idea of the organization/movement they've been designed to represent.

To each her own, though.

I agree with the constructive sentiments posted by the commenters here. I think several of the logos are well-done. There are, of course, a few that I don't particularly like, but a majority of them are better than I could ever do, and I think a few of them successfully manage to convey the idea of the organization/movement they've been designed to represent.

To each her own, though.