responsible logo usage
Just about every day I run across someone using Firefox's ancient, pre-1.0 logo. To most people it won't be obvious or it won't seem like a big deal, but it's a real peeve of mine so I'm asking you all to help me spread the word.
Below, I've provided a sample illustrating the two logos and offering some suggestions for quickly identifying which logo you're looking at. In addition, I'm providing a couple of links to the correct image in several sizes and formats. If you all could, please help me rid the web of that old version. Thanks.

| large alpha png (100KB) | medium alpha png (60KB) | small alpha png (20KB) |
| large gif (on white) (64KB) | medium gif (on white) (32KB) | small gif (on white) (12KB) |
| large jpg (on white) (112KB) | medium jpg (on white) (68KB) | small jpg (on white) (20KB) |
And, as always, please also help others to use these logos correctly and legally. Thanks.
reactions, thoughts, comments, etc.
FYI logo picture links work from the front page but not from the standalone page:
http://weblogs.mozillazine.org/asa/archives/2007/08/responsible_log.html
Appears to be due to relative link address.
Posted by: Alan | August 23, 2007 5:34 PM
Thanks, Alan. Fixing now.
- A
Posted by: Asa Dotzler | August 23, 2007 5:41 PM
It's a real peeve of mine too. Glad you made this post.
Posted by: Lim Chee Aun | August 23, 2007 6:22 PM
You should circle the tail as well. It has some obvious differences.
Posted by: Stephen DesRoches | August 24, 2007 9:52 AM
Stephen, there are obvious differences there (and several other places) but they're not as obvious as the others which have more to do with shape and distinct colors rather than simple color variations which are much harder to discern on some computer screens.
- A
Posted by: Asa Dotzler | August 24, 2007 10:57 AM
You've specifically circled the tufts on the top of the head, but if you look a little closer the tufts on the head, back and tail are almost completely opposite on the logos - that is, on the old logo there are more tufts on the "back" of the fox and less on the head, and vice-versa.
Clarification is always nice though, thanks :D
Posted by: thepineapplehead | August 24, 2007 12:09 PM
What is the point of the reflection? I always thought it looked ugly and preferred the older version for that reason. I do like the tufts and nose, though.
Posted by: Benjamin Smedberg | August 27, 2007 7:46 AM
The reflection makes it more web2.0-ish, obviously ;)
Posted by: thepineapplehead | August 27, 2007 9:15 AM
Google Adsense program has some banners with old logo. Hope you can make 'em fix it.
Posted by: Ivan Ičin | August 27, 2007 12:48 PM
Ivan, yep. We're workin' on it.
- A
Posted by: Asa Dotzler | August 27, 2007 1:27 PM
Asa plz check your own usage of 'Firefox 2.0' icon on the frontpage of your blog.
Posted by: Anony | August 28, 2007 1:35 AM
Anony, the Firefox logo in the Firefox 2 button is the current logo.
- A
Posted by: Asa Dotzler | August 28, 2007 2:27 AM