flicks and YOU on television
One year ago, we launched the Firefox Flicks video program and hundreds of Firefox fans responded with some amazing Firefox 30-second ads. Millions of other fans viewed and shared the ads online. Now we're taking it to the next level and airing them on television!
You can help us get the word out to even more people. Mozilla's marketing and advertising budget is nowhere near our competitors but you all can help us stand out by sponsoring an ad and telling the world that you're passionate about our cause and public benefit mission — to make the Web a better place for everyone. We're still working out the economics, but doing lots of small ad buys like this can be quite inexpensive. Individually it might not seem like much, but just imagine if we are able to do hundreds of thousands of these?
So here's your chance to be a part of history by joining in on the first test run. Our first TV test will work like this: With help from you all, we selected 4 ads to send to television. The first 72 sponsors to partner with Mozilla by adding $10 dollars to our Flicks ad fund will have their names appear on the air as part of actual ads.
We're using this test to figure out how to make this all work and we're already looking into other geographies, so if you've got suggestions or other feedback, we'd love to hear from you at this post. For more details, head over to the FAQ -- but read quickly, because we've only got room for 72 people (18 for each ad) in this first test!
update: All full :-)
reactions, thoughts, comments, etc.
I snuck in there ;) Woohoo!
Posted by: Rafael | December 1, 2006 2:25 PM
Asa, I'm truly amazed. I knew we would get great developers and a great user community. But I would never have dreamed we could get ads like this. And I've been using mozilla/firefox since almost right after the first dev builds in the late 90's
You know...I doubt Bill Gates and Steve Ballmer were expecting that either...and I bet even Steve Jobs will be a little jealous about our creativity
Posted by: arielb | December 3, 2006 6:23 PM